Run Time1'00"
CategoryFashion Film
ClientKessels Kramer
DirectorMax Siedentopf
EditorJasper Brown

Gucci Beauty SS20

This is a video from the Gucci Spring Summer 2020 fashion show in Milan, shot behind the scenes of the show with the Gucci Beauty models.

“Beauty now is whatever you think beauty is.” Models share their thoughts on the imperfections of beauty as they swap faces with each other and with dolls in a tongue-in-cheek video for the Gucci SS20 fashion show. - Max Siedentopf, Director

Gucci Beauty FW19

A video from the Gucci Fall Winter 2019 fashion show in Milan.

“I tried to find the details and sometimes imperfections that distinguish Gucci’s models and enlarged those body parts, to become a celebration of the features that make them stand out and form a new kind of beauty”. - Max Siedentopf, Director

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